Software / After Effects, Illustrator, Photoshop, InDesign
Role / Designer
Creative Director / Emily Cobb
Production / The Factory Digital
The Good Patch’s Wellness is Glam campaign features a series of ads empowering women to indulge in self-care during a time that is otherwise dominated by giving. Assets live across top social and out-of-house channels. The campaign highlights the importance of redefining indulgence while focusing on the glamor of self-care.
Wellness is Glam
This campaign was dedicated to the strategic utilization of platforms such as Meta and Instagram, aiming to captivate the interest of holiday shoppers and channel traffic to the website for enhanced conversion rates.
The email campaigns during the holiday season were guided by a strong emphasis on gifting, aiming to engage and activate our loyal brand customers.